2019
We are Events
The place where dreams come true.
I have partnered up with FAN, a brand strategy studio in Lisbon, to design a charming visual identity for Quinta da Grilla, a magical venue for events of all kinds.
WAE is an enchanting event venue that brings your dreams to life in a sophisticated and elegant setting. With a focus on personalized service, WAE ensures that every aspect of your celebration is meticulously taken care of. Guests will be captivated by the venue's complete infrastructure, designed to meet all your party requirements. Experience the magic of WAE, where your special occasions become truly memorable experiences.
type
Freelance
Freelance
industry
Hospitality
capabilities
Brand Design
feedback from the client
Collaborating with Inês has been an absolute pleasure. She effortlessly captures the essence of WAE, ensuring our concepts are not only relevant but deeply meaningful. We have successfully worked on multiple projects together, and each one has been executed to perfection. Inês's efficiency, creativity, and timeliness are truly remarkable. Moreover, her enthusiasm and genuine interest have played a pivotal role in truly understanding and capturing the essence of WAE's DNA.
Francisca Aranha | Director of FAN
process snapshots
This project was developed through an outsourcing arrangement on behalf of FAN, a brand strategy studio based in Lisbon. Thus, both FAN team and the client took an active role during the whole rebranding process.
graphic direction
The project initially started with a card sorting activity in order to find the most suitable graphic direction to follow. Thus, after we agreed on a graphic direction, we chased the perfect font combination and color pallet which would allow us to truly transmit the brand’s DNA across different applications.
visual identity
Quinta da Grilla, the original event space built next to the old building dating from the 19th century and its centennial garden is now WAE - We Are Events. With a new visual identity, built on olive natural tones and pops of flowers to add delicacy and amenity. These new brand guidelines are easily adaptable to both online and offline applications.